Authority

Plays that try to earn or build links, mentions and the authority they carry.

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Get listed on resource pages

Authority

You need links from relevant pages in your niche.
Replace broken links with your page

Authority

Site owners ignore cold link requests.
Write guest posts

Authority

You want links and exposure from established sites.
Swap a testimonial for a link

Authority

You need easy links to a new site.
Claim unlinked brand mentions

Authority

Sites mention your brand without linking to you.
Build a better version and pitch it

Authority

A competitor’s page attracts many links.
Find sites linking to several competitors

Authority

You do not know where to look for links.
Claim links for your images

Authority

Other sites use your images without credit.
Pay for links in existing articles

Authority

You want contextual links quickly.
Build your own private blog network

Authority

You want full control over the links you build.
Create profiles and directory listings in bulk

Authority

A new site has no links at all.
Submit your product to launch directory lists

Authority

Founders are told that lists of dozens of free directories will raise their authority.
Scholarships, .edu links, blog comments and forum signatures

Authority

These tactics are still sold as quick wins in long lists.
Add a “Powered by” link to your product

Authority

A SaaS product appears on customers’ sites but sends nothing back.
Buy “thousands of free backlinks from high-authority sites”

Authority

The offer appears in many products and threads.